Amazon Against COVID-19: An Ecommerce Battle

Back in December one could hardly believe that after a few months, the whole planet would be taken over by a vicious virus. Day after day, we are increasingly convinced that humanity is subject to this pandemic, and COVID-19 has become a household name. However, we have to learn to live with this virus, trying to better prepare our health system, and taking all necessary precautions in order to protect our lives. The online world is not much different, as the virus has affected almost every aspect of life, in one way or another.              Amazon, for example, actively…

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Selling CBD on Amazon; A Word of Caution

With the legalization of hemp in the US, CBD has become more popular than ever before. It’s used everywhere and in every category, from medicinal to CBD products designed for pets. When fans of CBD learned about the increased legalization of the product, where did they swarm to? Amazon, of course. The biggest ecommerce platform in the world. Where else would they purchase their favorite CBD products at the comfort of a click? But they were surprised when they typed in the search bar. Amazon stands firm in its decision to not sell Cannabidiol products.   Even CBD oils which are…

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Exclusivity vs. Multiplicity: Pick Your Sellers on Amazon

EXCLUSIVE VS MULTIPLE SELLERS: CHOOSE YOUR PATH Amazon! The best place to grow as a business, to have a good reputation, to provide an excellent customer service. It’s no wonder that brands want to do their best to make their business on Amazon much more effective and beneficial. Studies show that almost every brand questions the need of distributing their products to multiple sellers. In response to their questions, many often mention the importance of selling the products to many sellers; however, it is always quality rather than quantity that matters. Bear in mind that sometimes having too many sellers…

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Amazon Stores; The Potential Customer Is Waiting for You

For a long time, providing adequate customer service has been a baffling and complex activity, especially since Amazon has set this specific criterion at the top of its priorities. Obviously using the appropriate content helps point out the personality and perks of a certain product, but there are two sides to that coin; it’s way harder to promote the brand’s main goal while spreading a bigger message on Amazon! In its strife to tackle this problem, Amazon continuously works on the development of certain options for brands. And now, after tremendous amount of work on Amazon’s part, brands are provided…

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