It’s officially here and it’s crippling businesses everywhere. That’s right, Coronavirus is here, it has made its mark, and it will definitely change a great deal of things long after it’s gone. What was once included in headlines about China has now spread across the world and is affecting everything and everyone, from business owners to customers. The novel COVID-19 virus has likely changed the way we consume products on a global scale forever. Every day, more and more factories and retail stores are shut down because of state-imposed quarantine, and many people opt to stay home and purchase their…

In the era of e-commerce, many brands are shooting for selling their products in online platforms, especially on Amazon. For the sake of their success, brands must know some elementary principles according to which they should present their products, and therefore, themselves. First of all, let us have a look at the definition of the word “brand”, this is where we should start from. According to the Macmillan dictionary, a brand is a “product or group of products that has its own name and is made by one particular company.”  If you have products under your name, then you are in the right spot, you’re on the way…

You never get a second chance to make a first impression. This is one of the reasons you should be well-prepared when uploading photos to your listings. How you present yourself is how people first view you. Read our blog to know more about Amazon’s requirements when it comes to images! According to Amazon’s Help and Customer Service section, there are specific requirements when it comes to images. Remember, physical appearance speaks volumes about your reputation, your legitimacy, and the quality of the products you offer. Let’s quickly go over the boring technical stuff first! Your image should be in…

It is widely known that Amazon is full of unusual and sometimes foreign restrictions, the knowledge of which is vital for a seller to ensure their success. Even though some of them may seem like a red line, Amazon runs the e-commerce world for a reason. To ensure its customers enjoy the shopping process and are fully satisfied with their purchases, Amazon has the upper hand to protect customers from counterfeits, rogue sellers and any other negative experience. This is the reason Amazon established a list of restricted categories, since they can be easily counterfeited, which doesn’t meet Amazon’s standards….

Each seller strives to find the most attractive products to make sure they have only best-sellers in their listings. But here’s the thing, treating the Internet as a gospel for creating perfect listings is not the best decision sellers can make. Unfortunately, this information is half-full, and sellers start their seller career off on the wrong foot. To avoid this, sellers should be aware of the factors that are taken into account when selling the products on Amazon. Otherwise, their career would end up being a blind alley.  Let’s imagine you have found the most suitable product for selling on Amazon. Take the product and let’s get started. Remember, customers should somehow reach your item;…

Back in December one could hardly believe that after a few months, the whole planet would be taken over by a vicious virus. Day after day, we are increasingly convinced that humanity is subject to this pandemic, and COVID-19 has become a household name. However, we have to learn to live with this virus, trying to better prepare our health system, and taking all necessary precautions in order to protect our lives. The online world is not much different, as the virus has affected almost every aspect of life, in one way or another.              Amazon, for example, actively…

With the legalization of hemp in the US, CBD has become more popular than ever before. It’s used everywhere and in every category, from medicinal to CBD products designed for pets. When fans of CBD learned about the increased legalization of the product, where did they swarm to? Amazon, of course. The biggest ecommerce platform in the world. Where else would they purchase their favorite CBD products at the comfort of a click? But they were surprised when they typed in the search bar. Amazon stands firm in its decision to not sell Cannabidiol products.   Even CBD oils which are…

EXCLUSIVE VS MULTIPLE SELLERS: CHOOSE YOUR PATH Amazon! The best place to grow as a business, to have a good reputation, to provide an excellent customer service. It’s no wonder that brands want to do their best to make their business on Amazon much more effective and beneficial. Studies show that almost every brand questions the need of distributing their products to multiple sellers. In response to their questions, many often mention the importance of selling the products to many sellers; however, it is always quality rather than quantity that matters. Bear in mind that sometimes having too many sellers…

For a long time, providing adequate customer service has been a baffling and complex activity, especially since Amazon has set this specific criterion at the top of its priorities. Obviously using the appropriate content helps point out the personality and perks of a certain product, but there are two sides to that coin; it’s way harder to promote the brand’s main goal while spreading a bigger message on Amazon! In its strife to tackle this problem, Amazon continuously works on the development of certain options for brands. And now, after tremendous amount of work on Amazon’s part, brands are provided…