It has been a year since COVID-19 has entered our lives and completely changed the way that we used to live. People all over the world had to get used to wearing masks, sanitizing their hands and living with the new virus side by side. We had to change the entire way of how we run businesses, spend our holidays and celebrate important events such as weddings, birthday parties, etc. However, there is one sphere that was impacted positively by the coronavirus: e-commerce. That’s because the popularity of ecommerce has drastically increased during this period of time. The main reason…
The popularity of Instagram is growing enormously, making it one of the most popular and widely used social media platforms. At first, Instagram was considered to be a perfect app for sharing photos from your vacation, your daily lunch, or the look of the day. Today, Instagram is a powerful tool not only for bloggers, but also for the brands and different advertisers. That’s because Instagram has a designated audience in place which can have a positive impact on your online business. Let’s look at some Instagram statistics which will make you change your opinion regarding this popular platform: There…
Let’s say you are an Amazon seller who successfully operates on this platform. Suddenly, out of the blue, you face an issue such as remaining inventory. In this case, you have to do your best in order to get rid of these products ASAP. This situation gets especially serious in cases when you are an FBA seller. That’s because Amazon charges fees for storing your goods; hence, you have to expedite this process in order to avoid paying additional fees. Today, we are going to bring to your attention several useful tips which will help you deal with remaining inventory…
Have you ever wondered why your listings don’t work and why they don’t bring you money? Well, it’s a sign that your listings are not optimized well! In this blog from Oceanic Zoo, we will show you all the ways to perfect your listings and ensure a healthy, growing and profitable selling career on Amazon! Listings are a combination of product title, keywords, visual content, product description, reviews, ratings and features. If one of these components is not optimized to the expected level, your business on Amazon will grow at a very slow pace. Do you want it? Of course,…
Trademark is an important part in running a safe business on Amazon. Without having registered trademarks, sellers would be violating each other’s rights, and facing unnecessary issues during their operation on Amazon. Hence, if you want to avoid both legal and financial problems, you should have a registered trademark in place. In this case, you protect your business from hijackers and enjoy opportunities provided by Seller Central and Amazon Brand Registry. Unfortunately, most Amazon sellers underestimate the importance of registered trademarks, whereas trademark is a crucial part of your successful operation on Amazon. Without having a registered trademark, you cannot…
Ever since COVID-19 has become an essential part of our life, the governments of most powerful countries such as United States, Russia, and German have put their effort to invent a proper vaccine in order to root out COVID-19 form our life. The global effort to solve the coronavirus-related issues has started to show positive results. More than 72 vaccinations against coronavirus are currently in development, and nearly 7 have been successfully used by different countries. The approach to the vaccination is quite controversial and has divided the world into two main tribes: On the one hand, there are lots…
The popularity of online shopping grows day by day and even faster on Amazon. This means that sellers have all the chances to build a profitable online business on Amazon. There are lots of people who want to start e-commerce business, but hesitate due to lack of bright ideas. If you intend to build a successful online business, one of the most important aspects is that you have to find a product niche which is going to be popular among Amazon sellers. Here, you have to manage combining the two most crucial requirements: finding high-demanded products and avoiding high streams…
As if Amazon was not enough customer-centric – now, with its new algorithm, (Algorithm10) the buyer is the king. Initially, algorithm updates occur due to technological advancement and new trends in marketing. Therefore, to not fall back from its main competitors – Facebook and Google, Amazon adjusts its platform to look beyond the search intent. Moreover, Amazon wants search results to be more relevant to the consumer; as a result, those sellers who ranked high due to ads and promotions witnessed a drastic drop in rankings. Now, Amazon A10 algorithm filters fake reviews, fake accounts and has even decreased (gave…