It has been a year since COVID-19 has entered our lives and completely changed the way that we used to live. People all over the world had to get used to wearing masks, sanitizing their hands and living with the new virus side by side.
We had to change the entire way of how we run businesses, spend our holidays and celebrate important events such as weddings, birthday parties, etc. However, there is one sphere that was impacted positively by the coronavirus: e-commerce. That’s because the popularity of ecommerce has drastically increased during this period of time. The main reason is that people prefer to stay at home and avoid going to supermarkets and malls, risking their lives in the process. For example, during the last quarter of 2020, Amazon’s total revenue was more than 125,56 billion dollars.
And of course, if you want to simplify the process of your operation on Amazon, the best option that you can choose is the FBA fulfilment method. That’s because it provides its users with tons of opportunities for running a safe business on Amazon.
Today, we are going to figure out whether the FBA fulfilment method is going to continue remaining as popular as it was during 2020, and whether it is worth for you to start using this fulfilment method. Of course, we do not have a time machine for predicting the exact things that could happen to FBA in 2021, but we will try to do our best in order to bring to your attention the main possible changes that could happen to FBA in the year of the Ox.
We hope that 2021 will not bring the same trials we saw in 2020. But in order to help our customers better prepare for 2021, we have prepared a short guideline of what could happen in 2021 with the FBA fulfilment method.
Pay Due Attention to Brand Registry Features!
The Amazon Brand Registry provides its users with lots of advantages for succeeding in their business. First of all, it will protect you from hijackers, and different counterfeit issues that you can meet during your operation. If you do not know what the Amazon Brand Registry is, then you can read this blog.
More Video Content!
Videos are the best way for presenting your products on Amazon, since they can help sellers catch more customers’ attention to your brand and gain more sales. The main reason is that in a video, you can present important features of your products. Currently, Amazon allows uploading videos only to those sellers who have been selling on Amazon for more than a year.
Hopefully in 2021, Amazon will change this rule and more sellers will be able to upload their videos regardless of their experience on the platform.
More Support for Small Businesses!
Unfortunately, coronavirus had a negative impact on lots of small businesses all over the world and in order to survive, they need more support from reputable giants such as Amazon which is going to support most small businesses by helping them reach out to more customers. Additionally, Amazon is going to protect small businesses from black-hat sellers and hijackers.
Amazon Will Continue to Grow!
Despite the fact that there are lots of countries which have invented different types of vaccines against COVID-19, the cases all over the world continue to grow and people still prefer to stay away from going to public places. Which means that the popularity of online stores will continue to grow and remain one of the main ways of making purchases.
Of course, we cannot be 100% sure of what is going to happen in 2021, but one thing is clear: Amazon will continue cornering the e-commerce market by keeping its positions as a reputable and the most commonly used online platform.
If you are a brand owner and intend to start selling on Amazon, you can contact Oceanic Zoo and we will help you launch your business on this platform in the best possible way. The range of services provided by our team is really amazing, we can help you with the following services and more:
- How to get ungated on Amazon
- Amazon Listing Optimization
- Amazon Product Launch Services
- How to get approved to sell on Walmart
Visit our website and you can find the entire list of services provided by Oceanic Zoo.